To bring in customers, business owners need to advertise their services and reach as many potential clients as possible. If you're interested in making a commercial for your business, you should hire a commercial production company. You can get your ad broadcast ready with the help of a commercial production company.
Instructions
1. Find the commercial production companies that work in your area. Film crews and other staff members will travel to your business, so you can look for companies a moderate distance away. To research the companies, look on production company locator websites like LA 411 or NY 411 (see Resources below).
2. Pitch your idea and see if the company can complete your vision. See if they have to shoot in the studio or if they can film on location. Inquire about their past media placement experience. Get a list of past clients and view samples of commercials they produced.
3. Inquire about film equipment and staff used to produce their commercials. If you want a commercial filmed in high def, they'll need HD cameras, HD duplication and HD editing equipment. Ask to see the sets, sound stage and editing room before hiring a commercial production company.
4. Request a quote. Let them give you a bottom line number. The number that they provide should include the amount that is charged for writing, hiring talent for the commercial, set design, filming and editing.
5. Sign a contract and set up a production schedule. Your commercial production company should give you dates on when the different processes of your commercial will be completed. The company should tell you when to expect a rough cut and final edited version of your commercial.